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SAP Startup Spotlight: Dotaki

SAP invests in a lot of promising startups, and it’s sometimes hard to keep track of all of them. E-3 Magazine has selected the most interesting companies to showcase in our SAP Startup Spotlight Series. In this article, Kevin Becker, co-founder and CMO, will introduce Dotaki.

Kevin Becker is co-founder and CMO of Dotaki. After a degree from a top-tier business school, Kevin has worked in market finance before turning to marketing consulting. He is passionate about new technologies and the way they can enhance business performance.

That’s why he founded Dotaki with Benoit Allibe, a researcher in psychology and machine learning. Together, they are dedicated to providing the e-commerce industry with a disruptive way of serving their online customers.

What is the value customers get from Dotaki?

Our customers are large (>20M€ online turnover) B2C online merchants. Thanks to Dotaki, they can bring empathy to their online experience. Dotaki’s artificial intelligence (AI) is able to recognize two types of people among the visitors of a website: Rationals and Emotionals. Dotaki then adapts the website’s interface to these personality types. For instance, Emotionals get a lot of reassuring messages, whereas Rationals get more direct calls to action (as they value efficiency over reassurance).

This generates an increment of 5 to 10 percent additional online revenue. Dotaki’s customers typically get a x100 ROI between the additional incremental revenue and Dotaki’s cost.

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Forging the Future of Customer Experience: Introducing the first SAP.iO Foundry Munich Cohort

At SAP, collaboration is not only an invaluable tool for progress, but a key advantage that continuously benefits our customers, employees, partners, and communities at large. The latest example of our commitment to co-innovation is the SAP.iO Foundry Munich, which has just launched its first accelerator program. As the second SAP.iO Foundry to open in Germany, it seeks to leverage a rich ecosystem devoted to inclusive entrepreneurship, technological expertise, and enablement.

Out of over 150 applicants, seven impressive startups were chosen to take part in our Fall 2019 Commerce and Marketing program. We are excited to introduce the SAP.iO Foundry Munich’s first cohort:

8select
E-Commerce has to be a human experience

8select is a plug-and-play software solution offering a curated shopping engine (CSE) to online retailers enabling them to personalize product recommendations for end consumers. It allows retailers to cross-sell by publishing automatically curated product sets (such as outfits) along the customer journey.

Dotaki
Boosting conversion with AI-enhanced user experience

Dotaki takes conversion rates to the next level for online merchants by using artificial intelligence to personalize digital content and experience according to each individual visitor’s method of making purchasing decisions.

presize.ai
Mobile Body Scanning Software for Fashion E-Commerce

presize.ai provides mobile body scanning software for fashion e-commerce, creating a more enjoyable experience by matching the best-fitting clothes with shoppers’ unique body reality apps for web.

parcelLab
Make customers happy again.

parcellab is a cloud-based service that helps brands provide a personalized and branded customer experience during checkout, shipping and return processes.

rapitag
IoT solutions for unique customer experiences

rapitag is a leading provider of secure mobile checkout and unique customer experiences in retail. rapitag offers the world’s first patented antitheft IoT security tags for one-click buying, helping retailers to connect and digitalize their physical stores.

Expivi
Configure your products in 3D and AR

Expivi is an interactive and visual e-commerce platform that generates an immersive shopping experience with instant 3D configurations and artificial reality. Businesses are able to upgrade their online stores by using Expivi on their own existing marketplace.

ViewAR
One system — unlimited possibilities

ViewAR offers a platform-independent system for easy and robust creation of augmented reality apps for web and mobile use.

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SAP Launches New Accelerator Program in Munich

SAP announced the first SAP.iO Foundry program in Munich with seven business-to-business technology startups creating innovative software that integrates with SAP’s marketing and commerce cloud solutions.

SAP.iO Foundry Munich is part of SAP’s innovation strategy and is designed to provide the startups with access to curated mentorship, exposure to SAP technology and application programmable interfaces (APIs), and opportunities to collaborate with SAP customers.

The startups in the Munich cohort were selected based on their ability to:

  • Enhance customer experiences in commerce and marketing
  • Apply emerging technologies, such as machine learning, artificial intelligence, the Internet of Things (IoT) and augmented reality, that unlock enterprise data and drive outsized outcomes
  • Acquire customers and show readiness to scale

“The SAP.iO expansion to Munich is a signature commitment to the German startup ecosystem,” said Deepak Krishnamurthy, SAP chief strategy and transformation officer. “We will empower the startups to deliver value to our customers and, at the same time, build a compelling ecosystem around SAP C/4HANA and customer experience solutions.”

The SAP.iO Foundry Munich cohort includes the following startups:

  • ViewAR offers a platform-independent system for easy and robust creation of augmented reality apps for web and mobile use.
  • presize.ai provides mobile body scanning software for fashion e-commerce, creating a more enjoyable experience by matching the best-fitting clothes with shoppers’ unique body reality apps for web.
  • parcelLab is a cloud-based service that helps brands provide a personalized and branded customer experience during checkout, shipping and return processes.
  • 8select is a plug-and-play software solution offering a curated shopping engine (CSE) to online retailers enabling them to personalize product recommendations for end consumers. It allows retailers to cross-sell by publishing automatically curated product sets (such as outfits) along the customer journey.
  • Dotaki takes conversion rates to the next level for online merchants by using artificial intelligence to personalize digital content and experience according to each individual visitor’s method of making purchasing decisions.
  • rapitag is a leading provider of secure mobile checkout and unique customer experiences in retail. rapitag offers the world’s first patented antitheft IoT security tags for one-click buying, helping retailers to connect and digitalize their physical stores.
  • Expivi is an interactive and visual e-commerce platform that generates an immersive shopping experience with instant 3D configurations and artificial reality. Businesses are able to upgrade their online stores by using Expivi on their own existing marketplace.

Read More…