SAP BTP STARTUP PROGRAM

Access, share and monetize data

SAP BTP Startup Program “Data-to-Value Track” helps startups become data providers by leveraging SAP Business Technology Platform.

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About the Program

“Data-to-Value Track”, is part of SAP.iO’s SAP BTP Startup program, targeted at supporting startups in leveraging the strengths of the SAP Business Technology Platform (SAP BTP). We help you to turn raw data from your product into business outcomes. Data Marketplace for SAP Data Warehouse Cloud – a great opportunity for startups to monetize their data within the SAP ecosystem. Become a data provider: monetize your data and get exposure to more than 440,000 SAP customers. 

Program Benefits

440k Data-Savvy SAP Customers

Direct exposure of data products to business users of SAP customers and thus visibility within a very clearly defined target group of potential data buyers.

Data Monetization

Create, share and monetize data from your product.

Free SAP Business Technology Platform Access

Get free access to SAP Data Warehouse Cloud and SAP Analytics Cloud for six months, no brokerage fee in the future.

Integration with a Few Clicks

Model and integrate your data with a few clicks. Customers, who receive the data through the data marketplace, can use it directly within their data warehousing environment and will not require any additional connectivity or transfer.

What’s in it for you?

“The SAP BTP Startup program track “Data to Value” focuses on turning data into value, supporting startups in their journey of becoming data providers and listing their data products on the data marketplace for SAP Data Warehouse Cloud.

SAP Business Technology Platform (SAP BTP) provides strong data management and analytics capabilities to derive insights from data and support clients in effective decision-making: SAP Data Warehouse Cloud, SAP Analytics Cloud, SAP HANA Cloud, SAP Data Intelligence Cloud.

  • Start building at no costs: SAP.iO provides startups with free-of-charge access to an SAP Data Warehouse Cloud tenant, incl. its data management and analytics capabilities. This will allow you to develop, test your data offering and list it on the data marketplace for SAP Data Warehouse Cloud. Please note that license fees will apply once a customer purchases your data.
  • Access tailored learning resources: SAP.iO offers dedicated learning resources that guide you in defining and developing your data offering.
  • Get expert help: SAP.iO business and technical experts provide expert support and best practice advice when defining your data use case and developing your data product to maximize your commercial success.

You’re in good company

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Ready to Get Started?

1

Fill in the application form and describe your data use case

Fill in the application form and describe your data use case and data sets in more detail. You will be invited to present your envisioned data use case in a 30-min call to explore whether your data offering would be a good fit on the data marketplace for SAP Data Warehouse Cloud. 
2

Sign the SAP.iO startup engagement agreement

After your successful application, we provide you with the SAP.iO startup engagement agreement for SAP Data Warehouse Cloud data provider. You will receive the contract via e-mail and are asked to sign it electronically via DocuSign. 
3

Access your individual SAP Data Warehouse Cloud space

We provide you with a space on the SAP.iO Data Warehouse Cloud tenant that is dedicated just for you to start building your data product. To help SAP customers discover the benefits of your data product, we recommend visualizing your data as dashboards in SAP Analytics Cloud. Access will be granted for free to program participants. 
4

List your data product on the SAP DWC Marketplace and start monetizing

  • Connect & Prepare Data for Listing 
  • Create Data Provider Profile 
  • Create Data Product Listing 
  • Create Data Release 
  • Create License