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Spring 2021 Cohort Reflections: How SAP.iO Helped These Founders Start-up With SAP

This Spring, our team helped 50 startups launch partnerships with SAP. I took some time to read through notes we received from these incredible founders and am excited to amplify their experiences with SAP.iO.

Tom Coburn, CEO of Jebbit recently participated in SAP.iO Foundry Tel Aviv’s Consumer Engagement program and shared that “The SAP.iO accelerator program was extremely well organized and well run. It was easy for myself and my management team to participate in while very busy running our company and gave us an incredible fast track to learn more about SAP and build relationships with the right teams for us.”

Like Jebbit, many startups that go through our programs have already participated in an early-stage accelerator like TechstarsPlug and Play Accelerator and Y Combinator so they can dive right in and leverage our carefully curated paths to help them launch a successful partnership with SAP.

Vue Storefront, a Y Combinator grad, completed an integration to SAP Commerce Cloud during their time at SAP.iO. Their CEO, Patrick Friday, shared that the “SAP.iO program has given us a lighting speed introduction into the whole SAP ecosystem and connected us with the right people on their side. We had detailed workshops and ongoing Q&A sessions throughout the whole process which boosted the speed at which we are working on the integration.”

Dr. Zara Nanu, CEO of Gapsquare leveraged our network to reach new markets. She shared that “The SAP.iO Foundry has been invaluable for improving our market reach through integration, connecting us to a wider pool of customers.” Since 2017, our team has worked as the “matchmakers” of the enterprise software world to bring together startups and customers to drive innovation and we’re thrilled to see our alumni thrive.

We are proud that our programs are the fastest way for entrepreneurs to launch a partnership with SAP and Chris Motley, Founder and CEO of Mentor Spaces agrees. During SAP.iO Foundry San Francisco’s Future of Work program, Mentor Spaces built an integration to SAP SuccessFactors and launched on the SAP Store. While reflecting on his experience, Chris shared that “The SAP.iO program reduced our time to market by at least one year!”

FortressIQ also joined the 120+ startups with solutions available on the SAP Store. Through a new integration, companies are now able to combine FortressIQ’s user-level process data with SAP Process Insights system-level process data to fast-track transformation initiatives. Jay Sivachelvan commented that “SAP.iO was a game changing experience for our startup, turning what would have been a 12 month journey into a 3-month, white-glove experience.”

Interested in collaborating with SAP and our global customer base? Apply for our upcoming Fall 2021 programs today!

Grow Your Online Sales with Algopix — Product Intelligence Platform for E-commerce

With increased competition in all areas and markets across the e-commerce world, the never-ending shifts in online marketing, and the gaps between brick-and-mortar and online stores, brands are really feeling the heat. In order to thrive and gain market share, brands need access to actionable, real-time data.

Enter Algopix, a product intelligence platform for e-commerce.

Analyze and benchmark your market share gain and loss by platform or competitor

Using Algopix, brands can understand the sales volume of every product in the e-commerce market across all countries and channels. How does it work? Algopix receives data from over 70,000 brands and online sellers, aggregates and anonymizes the data, and then informs CPGs and brands the sales volume, how market share changes over time, and what causes these changes, for every brand, product category, or product.

A solution for various business leaders across the organization

Using Algopix’s solution, marketing managers can understand what campaigns work and drive market share up, and brand and product managers can realize what products are high demand in the market, what products their competitors are selling, and what product launches are successful. C-level executives working with Algopix can better understand the gap between what is happening in brick and mortar vs. what is happening online, and gain a comprehensive understanding of what works, what doesn’t work, and who is taking market share in real time.

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Harness the power of brand enthusiasm among your consumers with Mention Me

Today, when consumers are looking to make a purchase, social proof is king. Recommendations from friends (and even strangers — think influencers!) are key in creating consumer trust and influencing a consumer’s decision to buy. While more and more brands are experimenting with referral marketing, many find themselves locked in to simple referral systems that do not deliver. Looking for a referral marketing platform where brands can turn their customers into their most powerful marketers? Enter Mention Me.

Mention Me creates a deeply data-driven program based on the context and behavior of buyers, helping brands identify each customer’s likelihood to refer, and at which point in the lifecycle referral is most likely to succeed. How does it work? Referral programs incentivize existing customers (referrers) to introduce a brand to their friends (referees). Ultimately, everyone wins: Rewards (think discount or free gift) are given to referrers for successful introductions that convert new customers, and are also given to referees when they make their first purchase. Mention Me’s Referral Engineering™ outperforms ‘simple’ referral systems, increasing customer acquisition by up to a third. The proof is in the pudding: Mention Me has delivered over $1 billion in revenue for clients, and over 22 million customers have shared their referral programs.

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Capture 1st Party Data at Scale with Jebbit

With the fierce competition to capture consumers’ attention that is only heating up, brands are desperately searching for ways to successfully interact with and convert consumers. With the endless amount of digital noise, brands are struggling to communicate authentically with their target audience and get the insights they need. The solution? Jebbit!

Which herbal shampoo is right for you?

Jebbit helps companies create all different kinds of interactive experiences without needing to touch a line of code. Whether it be a product match or a trivia game, these creative experiences get consumers to interact and answer questions in a way that is much more engaging than a typical survey. The average Jebbit experience sees an 85% completion rate, and takes a consumer two minutes to complete: these are two minutes where the brand has the undivided attention of the consumer, and is able to capture essential first party, self-declared data.

Taking control of how CPGs engage with consumers

Most of Jebbit’s customers are large enterprise brands in CPG, eCommerce, travel or the entertainment space. When brands consider working with Jebbit, they have often already built some kind of quiz, whether in-house or with an agency, and have begun dealing with how costly and time intensive it is to keep the experience maintained and optimized. By working with Jebbit, brands can take control of the experiences, and build and edit them in real-time. Brands who have run traditional surveys in the past view Jebbit as a way to create something much more engaging to the consumer, and in parallel, can use Jebbit data to validate market research, optimize marketing campaigns in real-time, and build audiences for personalized retargeting.

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Increase conversion rates through an amazing e-commerce user experience with Vue Storefront

Brilliant Hire’s Smart Job Matching

Today, e-commerce sites are dealing with a range of issues when it comes to development, maintenance, migrations, and of course, attempting to meet the ever-changing demands and needs of their consumers. Many of these sites are working off of outdated tech stacks such as Java or PHP, resulting in slow site loading times, negatively impacting the user experience and overall performance. The flexible tech stack you need to provide seamless UX and exceed your consumers‘ expectations? Meet Vue Storefront.

Vue Storefront is the first on the market and the initiator of the whole movement for providing front-end experiences that are independent from back end and CMS in the new headless space. Based on Vue.js, Vue Storefront connects with different third party services, providing an API integration between the back-end and front-end, and when integrating with other CMS systems, allows business users to gather and manage the experience on their own content management site. Vue Storefront’s architecture uses best practices and the best field-tested tools for a lightning-fast performance, with native integrations and shortcuts that significantly shorten time-to-market. Vue Storefront is agnostic to any e-commerce platform or other headless CMS system, which allows users to migrate between different platforms if need be.

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Use the best content to sell your products and brands with eStoreMedia

Today, every brand needs to be an e-commerce All Star. The problem? Many brands don’t know how to play the game. From solving distribution problems, through optimizing content and in store search, monitoring pricing and promotions, to creating a ratings and reviews strategy, a long list of complex processes must be executed by brand teams just to keep their heads above water in the e-commerce world. Companies are struggling to fill the ever-present gaps in content, distribution, search, and ratings.

Looking to win on the digital shelf? Look no further than eStoreMedia.

eStoreMedia provides a suite of automated, e-commerce tools that helps CPG brands optimize growth in online sales. The eStoreMedia suite is made up of two core products: eStoreContent and eStoreCheck. eStoreContent takes the product content from a brand’s database and delivers it to the product pages on each of the brand’s online retail channels via a syndication process. This streamlines complex content management processes; it expedites content implementation and maximizes content effectiveness by ensuring the best content is always deployed. Rich and relevant content improves conversion, which in turn is favoured by the e-retailer’s algorithm, making the product more findable, and sales accelerate accordingly.

eStoreCheck provides enhanced predictive analytics that measure a brand’s overall performance on the digital shelf including the performance and compliance of rich content as well as keywords in titles, descriptions and bullet points. It also checks other elements in store such as product availability, price and promotion, and overall category performance benchmarked against competitors, and buy box win/loss analysis. When eStoreCheck identifies a gap (a risk or opportunity), it creates a prioritized action list, enabling e-commerce teams to seize more sales opportunities. With both e-commerce analytics and e-content management, eStoreMedia’s comprehensive solution provides quick, automated content deployment across multiple online marketplaces and sites, and ensures that companies win over the shopper with the best content to sell their products and brands.

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Behind the Scenes of SAP.iO Foundry and Why It Works So Well

The teams of SAP.iO Foundry – one of SAP’s most meaningful innovation programs, are spread around the world in the areas with the most startup activity and are looking for companies that can collaborate to answer some of the industries’ most pressing challenges with SAP. Lior Weizman, leading the activities in Israel, shares about the well-oiled machine that helps bring value to customers.

Original Article Here…

SetSail Announces Revenue Acceleration Programs To Align Sales Behaviors With Specific Growth Objectives

Silicon Valley Startup Improves On Its Industry-leading Revenue Execution Platform With A Host Of New Ai And Workflow Enhancements

SetSail, the Revenue Execution platform for sales, has launched a library of machine learning powered Revenue Acceleration Programs that extend its intelligent signals engine. Combined, these two products form a complete solution for driving predictable revenue growth for B2B businesses and digitally transform their sales processes.

“Despite the maturity of the CRM space, running efficient sales programs has always been the Achilles heel of revenue organizations,” said Haggai Levi, the CEO of SetSail. “By introducing a new layer of program management on top of SetSail’s intelligent signals, we are making it easy for sales managers to guide their teams towards in-quarter goals. Just like ABM ushered us into the age of programmatic marketing, Revenue Acceleration Programs ensure teams can rally around specific growth objectives — with clear accountability and higher impact on key behaviors.”

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SAP receives the European startup-friendly certificate and takes the lead on GlassDollar’s corporate-startup collaborations ranking

We are excited to announce that SAP has received the European startup-friendly certificate by ranking 4th in GlassDollar corporate startup collaborations ranking for 2021. At SAP.iO, we take a lot of pride in helping innovators start up and scale with SAP and help deliver cutting edge solutions to our customers via our open innovation ecosystem. We would therefore like to congratulate everyone that has been part of this incredible journey and may the future be just as exciting for SAP and our customers.

Learn more here.

 

Final-mile fulfillment startup parcelLab closes $112M Series C funding led by Insight Partners

Munich-based parcelLab, which offers a final-mile fulfillment service for online retailers, has closed a $112 million (GB£80 million) Series C funding round led by the U.S. VC/PE firm Insight Partners.

Germany’s Endeit Capital participated as a co-investor, alongside existing investors Capnamic Ventures and coparion. ParcelLab last raised an undisclosed Series B in October 2019. The new funding will feed into parcelLab’s global expansion plans and new product development.

Founded in 2015 by Tobias Buxhoidt (CEO), Julian Krenge (CTO) and Anton Eder (COO), the startup has managed to bag such customers as Lidl, to which it provides automated personalized shipping messages. This means that as much as 85% of Lidl customers return to its website.

It also works with Ikea and Farfetch to increase basket sizes and email open rates of — it claims — over 90%, 25% reductions in WISMO (where is my order) and increases of customer reviews.

In a statement, Tobias Buxhoidt, CEO and founder of parcelLab, said: “As e-commerce becomes increasingly competitive, providing unique and branded experiences will drive growth. Identifying opportunities to further connect with people and build a better, stronger relationship is a key differentiator.”

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SAP Foundry, Publicis to Launch Accelerator with 7 New Startups

SAP.iO, the investment arm of German multinational SAP SE, announced last month that it has launched its SAP.iO Foundry startup accelerator in Tel Aviv, focused on consumer engagement.

The accelerator program was launched in partnership with the digital business transformation company Publicis Sapient. Seven startups focused on developing advanced marketing and commerce solutions to help brands improve consumer engagement, have been selected to join the accelerator.

This is the first time that Publicis Sapient is taking part in the acceleration program in Israel.

SAP and Publicis Sapient will work closely with the selected startups during the three month program developing new joint solutions for personalized marketing content and offers, product discovery, social engagement, and more. The startups will also explore integrations with the omnichannel customer engagement platform Emarsys, one of SAP’s recent acquisitions, the company said.

“Recent year events and new market challenges in the Consumer Industries, emphasized the importance of expanding our partner portfolio in the e-commerce and marketing domains, and led us to launch a dedicated program with that focus.” says Lior Weizman, director of SAP.iO Foundry Tel Aviv.

Seven startups originating from Israel, US, Poland and UK were selected, Weizman said. The companies were selected after screening startups from more than 30 countries.

“The selected startups present advanced capabilities in their fields and have a strong track record of success, will enable SAP’s clients to engage in new ways with their customers,” Weizman added.

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These SAP.iO startups deliver personalized and holistic experiences for consumers on SAP Store

Shifting consumer values are driving new innovations to market at a speed like never before. Consumer Products companies must be able to serve consumers by orchestrating an ecosystem that delivers personalized experiences in the service of achieving an outcome, all at the most favorable cost.

To help drive their own innovation efforts, consumer products companies are increasingly looking to startups and new technologies to fuel future growth. By collaborating with startups to address the industry’s most pressing challenges with innovative solutions through SAP.iO, SAP is dedicated to empowering its customers to continue to thrive as prominent industry leaders. The seven startups that participated in SAP.iO Foundry Tel Aviv’s consumer products cohort last year are now all available on SAP Store in the latest set of solutions for SAP customers.

“We chose these seven companies to join SAP’s partner ecosystem as a result of due diligence and close collaboration with the industry and product teams at SAP. These startup offerings that are available on SAP Store provide critical solutions to the biggest challenges in the consumer products industry, helping SAP customers best utilize their existing data in order to improve the consumer experience,” said Inbar Yacoby, Program Manager, SAP.iO Foundry Tel Aviv.

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SAP.iO Startups Deliver Personalized and Holistic Experiences for Consumers on SAP Store

Shifting consumer values are driving new innovations to market at a speed like never before. Consumer products companies must be able to serve consumers by orchestrating an ecosystem that delivers personalized experiences in the service of achieving an outcome, all at the most favorable cost.

To help drive their own innovation efforts, consumer products companies are increasingly looking to startups and new technologies to fuel future growth. By collaborating with startups to address the industry’s most pressing challenges with innovative solutions through SAP.iO, SAP is dedicated to empowering its customers to continue to thrive as prominent industry leaders. The seven startups that participated in SAP.iO Foundry Tel Aviv’s consumer products cohort last year are now all available on SAP Store in the latest set of solutions for SAP customers.“

We chose these seven companies to join SAP’s partner ecosystem as a result of due diligence and close collaboration with the industry and product teams at SAP. These startup offerings that are available on SAP Store provide critical solutions to the biggest challenges in the consumer products industry, helping SAP customers best utilize their existing data in order to improve the consumer experience,” said Inbar Yacoby, Program Manager, SAP.iO Foundry Tel Aviv.

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