If you have a business, you likely have a lot of data. It’s your one true source for insight to understand your customers, their needs, and what they want.
But data is more than just information, it’s an asset. There are many ways to unlock the value of data, but few providers can give you all these benefits at once. The possibilities are limitless with SAP Data Marketplace’s ability to bring all of your data together in one place for instant insights and seamless integration into applications like SAP Data Warehouse Cloud.
In this story, we introduce you to a use case enabled by NWO.ai, a data & analytics startup, that is among the first Data Providers to be listed on the Data Marketplace. You will also be able to understand the main benefits of SAP Data Marketplace for you as a Data Provider, why it’s so important, and what value it can bring to your company.
“We want to give our customers an opportunity and an easy way to get instant insights from various alternative data sources and merge them with their operational information. And we see Data Marketplace as part of Data Warehouse Cloud as a perfect environment for that, because majority of the SAP products are already connected there. It is as simple as clicking and collecting all the necessary data, both internal and external, in one place.”