NWO.ai is offering its Consumer Intelligence solution on the data marketplace for SAP Data Warehouse Cloud, enabling the tracking of cultural and consumer behavior shifts globally.
The data marketplace is a new feature of the SAP Data Warehouse Cloud solution which enables businesses and IT users to directly consume partner data offerings that are available on SAP Store.
NWO.ai provides clients with a significant competitive advantage and helps them stay close to their customers, according to the vendor.
Specifically, consumer product companies can now leverage Consumer Intelligence from NWO.ai to:
- Analyze and identify potential demand growth drivers
- Track global cultural shifts by analyzing billions of data points in under 60 seconds
- Understand consumer sentiment and the leading indicators behind it
- Deep dive on microtrends associated with products and categories
- Identify the influential voices and brands that drive the consumer narrative
As a partner in the SAP PartnerEdge program, NWO.ai is empowered to build, market, and sell software applications that supplement and build on SAP software and technology.