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NWO.ai Partners with SAP to Support the Consumer Goods Industry

NWO.ai is offering its Consumer Intelligence solution on the data marketplace for SAP Data Warehouse Cloud, enabling the tracking of cultural and consumer behavior shifts globally.

The data marketplace is a new feature of the SAP Data Warehouse Cloud solution which enables businesses and IT users to directly consume partner data offerings that are available on SAP Store.

NWO.ai provides clients with a significant competitive advantage and helps them stay close to their customers, according to the vendor.

Specifically, consumer product companies can now leverage Consumer Intelligence from NWO.ai to:

  • Analyze and identify potential demand growth drivers
  • Track global cultural shifts by analyzing billions of data points in under 60 seconds
  • Understand consumer sentiment and the leading indicators behind it
  • Deep dive on microtrends associated with products and categories
  • Identify the influential voices and brands that drive the consumer narrative

As a partner in the SAP PartnerEdge program, NWO.ai is empowered to build, market, and sell software applications that supplement and build on SAP software and technology.

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Nobody understands the frustration of consumers who can’t find the products they’re looking for more than the experts at Teamcore, an artificial intelligence (AI)-based startup with operations in Latin America and the United States. Teamcore’s cloud-based software platform uses machine learning to power intelligent workflow automation that tells consumer packaged goods (CPG) companies and retailers why products aren’t selling and what they can do about it fast.

“We help CPG companies and retailers make sure products are available when their customers are ready to buy,” said Sergio Della Maggiora, founder and CEO of Teamcore. “Whether someone is shopping online or in a physical store, our retail execution platform based on intelligent workflows helps connect data across the supply chain – from warehouse to shelf, virtually or in-store – so companies don’t miss out on sales opportunities.”

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SAP.iO Foundry TLV’s Sampler Brings a Personalized Experience Right to Your Doorstep

Today, brands spend between 5–50% of their annual marketing budget on product sampling (Sampler Research). However, brands have been blindly distributing samples, unable to effectively target consumers and measure ROI on traditional product sampling strategies.

The solution that helps large Consumer Packaged Goods companies get their products into the right hands, while providing a personalized and memorable experience for consumers? Sampler.

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