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Since 2017, SAP.iO has helped more than 300+ external startups and internal ventures accelerate their growth while enabling thousands of SAP’s customers to access innovation. With over 20 years of experience in business development and strategy in the tech industry, it would be hard to find someone more qualified to lead the company’s early-stage startup acceleration and incubation programs across the world than Alexa Gorman.

To officially kick off the second season of The Business of Marketing Podcast, Adweek’s Chief Innovation Officer Toby Daniels sat down with SAP.iO’s SVP, Global Head of Foundries and Intrapreneurship to discuss her career at SAP that spans over two decades, how SAP.IO works with startups to develop marketing strategies to drive business transformation and their commitment to inclusivity by pledging to accelerate 200+ startups from underrepresented founders.

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