Mention Me announced that its Customer Advocacy Intelligence Platform is now an SAP Endorsed App, available for online purchase on SAP® Store. SAP Endorsed Apps are a category of solutions from SAP’s partner ecosystem that help customers become best-run, intelligent enterprises. Endorsed apps are meant to deliver value with desired outcomes.
“We are thrilled to bring the power of customer advocacy marketing to the SAP ecosystem,” said Mention Me’s CEO and Co-founder Andy Cockburn. “This is the next natural step in our partnership with SAP and the wider CX ecosystem, and means that even more global ecommerce brands can now leverage the power of customer advocacy to turn their customer base into an unbeatable growth engine. Our AI powered platform can help brands deliver best in class user experiences wherever they are in their buying journey and help drive retention, loyalty, and increased acquisition at a much-reduced CAC for their businesses.”
AP Endorsed Apps are premium certified by SAP with added security, in-depth testing, and measurements against benchmarks results. Mention Me helps marketing and CX teams discover, nurture, and activate their biggest advocates by using unique advocacy data and insights which are then deployed across SAP Emarsys Customer Engagement helping to ensure that every customer touchpoint is optimised to drive further advocacy and growth for the business. This helps drive incremental growth for ecommerce businesses through further enhancing their personalisation capabilities to provide a true competitive advantage.
