Adverity, the leading data integration platform for marketing, sales, and e-commerce teams, announced today that its Marketing Data Integration solution is now an SAP-endorsed app, available for online purchase on SAP® Store. SAP Endorsed Apps are a category of solutions from SAP’s partner ecosystem that help customers become best-run, intelligent enterprises. Endorsed apps are meant to deliver value with desired outcomes.
lexander Igelsböck, CEO at Adverity, commented: “For our solution to be recognized as an SAP Endorsed App is a huge achievement that clearly demonstrates the enormous value Adverity has for SAP customers. As marketing evolves, the need for data-driven marketing decisions that drive performance is becoming ever more acute, and automated data integration is a crucial step in businesses becoming more analytically and data mature.”
SAP Endorsed Apps are premium certified by SAP with added security, in-depth testing, and measurements against benchmarks results. Adverity’s solution integrates with SAP Business Technology Platform (SAP BTP) using SAP Data Warehouse Cloud and SAP Analytics Cloud, allowing businesses to harmonize their data and then push it into the SAP Data Warehouse Cloud.