Today, business users are primarily responsible for a company’s core operational and commercial decision processes. However, these individuals are often disconnected from the advanced analytics and data teams in their organizations. Simply put, CPGs’ decision makers aren’t making enough data-driven decisions, and ultimately missing out on the opportunity to maximize sales and boost ROI.
Aiola developed a super powerful virtual analyst that helps CPG managers in the sales, marketing, trade, and planning departments make better data-driven decisions. While an analyst’s mother tongue is “data science” and a sales manager speaks “business language,” Aiola‘s virtual analyst bridges the communication gap between teams.