Important Dates
APPLICATIONS DUE
June 19, 2023
PROGRAM BEGINS
September 20, 2023
PROGRAM ENDS
March 6, 2024
About the Program
Retailers and Consumers face new challenges in the way goods are marketed, bought, fulfilled, delivered and sold in a highly competitive marketplace, but emerging technology innovations are ushering in new opportunities as well. Retailers can leverage technologies such as cloud, AI, robotics, IoT and VR/AR to provide the shopping experiences that delight customers.
Therefore, in September 2023 the SAP.iO Foundry Paris will launch a 6-month, equity-free startup program for B2B startups that help enterprises to succeed in the Future of Retail and Consumer Products. During the 6-month program the selected startups will build and develop their long term-partnership with SAP, which include defining the joint use-case, product integration, and various business development activities to form initial pipeline of deals. A few SAP clients will also be involved in the program, supporting screening, selections and be a potential beta-site for future PoCs.
Focus Areas
This founder-friendly program will focus on enterprise software startups with innovative capabilities in the following areas:
Operations
- Payment
- Marketing
- Personalization
- E-Billing
- Planning & Collaboration
- Channel Connectors
Engagement
- Clienteling/In-Store Applications
- Store Digitization
- Gamification
- 3D
- Personalization
- POS
Data
- Generative AI
- Tag Management
- Product Comparisons
- In-Store Analytics
- Digital Asset Management (Automation of Images)
Industry
- Retail
- Consumer Products
- Automotive
- Sports
- Travel
- Entertainment
What We Look For
In addition to aligning to this program’s focus areas, your startup should:
1. Have a clear product-market fit for an enterprise software solution
2. Have secured VC funding
3. Have existing enterprise customers
4. Have resources in place to fully participate during the acceleration phase
5. Have sales and marketing resources to support your partnership with SAP